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Search Engine Optimization

If you’re not on the first page, you can forget about people finding your website.

SEO (or Search Engine Optimization) is the process of optimizing your website with having the correct structure, pages and backlink profile so that you’ll appear at the top of the results for specific keywords related to your business.

60% of the search traffic clicks goes to the top 3 results on Google. If you’re not in those top 3 results, you’re losing out on a huge amount of potential new customers.

Why Do You Need SEO and Digital Marketing?

We’re now living in the Digital Age. This means that people turn to their computers, tablets and smartphones to solve their problems.

Reach Your Audience

Worldwide, we conduct 131 billion searches per month on the web. (Comscore, 2010)

Increase Traffic and Leads

75% of users never scroll past the first page of search results. (MarketShareHitsLink.com, 2010)

Improve Your ROI

70% of the links search users click on are organic, not paid.
(Marketing Sherpa, 2007)

We are proud to say that we always strive to do the safest possible form of SEO because we not only study Google’s algorithm extensively, but we also invest tens of thousands of dollars annually into our own tests and experiments to see what works with Google. We avoid use of any automated tools, software of link blasts that send hundreds or thousands of dangerous links that get your website penalized.

How much does SEO

cost overall?

How much does a car cost? Well, it depends. If you’re purely looking to go from A to B with the bare minimum, you can buy yourself a small Fiat or a beat-up car for a minimal amount. If you’re looking for safety, speed, comfort and reliability, you’ll end up spending a lot more.

As with many things, with SEO you usually get what you pay for.

In business, ultimately, it doesn’t matter how much a service costs, as long as that service generates a positive return on your investment. SEO can generate enormous returns (especially when your business is in an industry with high average customer values), but only when targeting the correct keywords. Visitors to your website mean nothing if those visitors don’t convert. Thus, investing in SEO will only be profitable for you if you choose a capable service provider AND if you target the correct keywords.
If the above is not done correctly, you’re likely to either not get results, or to get initial results and then have your site penalized (or you may just end up without results and a penalized site).
Whatever you decide to choose in regards to doing SEO for your site, we urge you NOT to choose a cheap provider that promises results. Once damage has been done to your site, it can be incredibly difficult (even for experienced professionals) to repair your site and regain the rankings you lost.
Quality SEO is not cheap. It takes an experienced person or team to know where to obtain links and how to obtain those links. Most of the time, these links are not free and cost money to obtain. It also takes time and attention to ensure that your website gets the necessary links and social signals, spread out over the right amount of time.

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